Store Locations

Pure Detroit Downtown

Featuring:
- Motor City Sweets & Treats
- The Pewabic Collection
At Pure Detroit

Guardian Building Lobby
500 Griswold
Suite 250
Detroit 48226
313-963-1440

Open M-Sat 10-6

Pure Detroit New Center

Featuring:
- Pure D Vinyl
- Pure Detroit Art

Fisher Building Lobby
3011 W. Grand Blvd
Suite 101
Detroit 48202
313-873-7873

Open M-F 10:30-6
Sat 11-6 Sun 12-5

With extended hours during theater

Pure Detroit GM Collection

Renaissance Center
Tower 400
Detroit 48243
313-259-5100

Open M-Sat 10:30-5:30

With extended hours during special events

Welcome to Pure Detroit. Authentic Detroit apparel + unique gifts that represent the 313.

We are more than just a company with Detroit in our name. Pure Detroit has grown from the ground up, thanks to your support for more than ten years. Amping-up local culture and vitality - through intimate acoustic concerts, book readings & signings, art exhibits & commissions, fashion scholarships & mini-grants and the signature Pure Detroit Music stage, annually at CityFest.

Spend an afternoon and shop in the City. Each Pure Detroit store is located in Detroit's most architecturally significant buildings - the Fisher Building, the Guardian Building and GM Renaissance Center. Please visit us or browse though a sampling of our offerings here, online.

Detroit Funk, Detroit Soul and Detroit Rock City premium t-shirts, hoodies, hats and track jackets + more.